Full cycle

Maskar recently debuted a new website for the Greater Philadelphia Bicycle Coalition. The Bike Coalition has transformed Philadelphia’s streets and neighborhoods into more livable and safe places by promoting and advocating bicycle transportation.

The new site takes a fresh look at what the Bicycle Coalition has been doing for many years by updating the look, feel and function of the site so it is mobile-friendly with an easy to use custom-built CMS.

Topics: Re-branding, Web launch

Making a (new) name for itself

Sometimes a name change is in order. Did you know Google started out as BackRub, and Pepsi-Cola was first marketed as Brad’s Drink? When Delaware Valley Grantmakers hired Maskar Design and Steege Thomson to rebrand the organization, the first order of business was a look at their name. more

Topics: Branding, Campaigns, Re-branding